Last year, A Tribe Called Red put out one of 2013’s best electronic album Nation 2 Nation which has since won them a Juno for Best Breakthrough Group. They just dropped a new video for their track “Sisters,” featuring contemporary Powwow Drum group Northern Voice, where a group of girls from a (presumably) far off town hear about ATCR’s monthly Electric Pow Wow party happening in Ottawa and decide to make the trip. Why not make it fun? They have good times getting dressed up, dancing in a convenience store, and drive through a beautiful Canadian countryside celebrating the fact that they’re going to see the group live. The final portion of the video is the ladies actually in the club, which happens to be their home base of Babylon on Bank Street. ATCR is on stage with a packed house, and you can also see Robbie of Fall Down Gallery doing some live art. A great song deserves a great video!
Here’s what ATCR said about the video’s inspiration:
For the “Sisters” video, we wanted to show that Native Americans are like everyone else, regular contemporary people who are connected, fashion conscious and going to the club on weekends. Starring Kawennáhere Devery Jacobs, “Sisters” shows three aboriginal girlfriends going on a road trip to our monthly party Electric Pow Wow in Ottawa, one of the only all indigenous parties in North America. We wanted the simplicity of the story to enhance this message and shines a light on this all-Native crew. The song is taken from our latest album Nation II Nation and exclusively uses the female vocals of powwow group Northern Voice. This is also groundbreaking as female powwow backvocals haven’t been put at the forefront like this ever before.
The DJ trio from Ottawa are making some of the greatest electronic in the world right now, and we at Showbox are super proud of them. Check out the video for “Sisters” below.
Don’t miss A Tribe Called Red’s Electric Pow Wow Juno Homecoming Edition this Saturday at Babylon. The Electric Pow Wow parties happen on the second Saturday of each month at Babylon.